Furious James Martin is now identifying as an Otter and it might not be entirely what he intended

This Fireman Sam nonsense – axed as a brigade mascot for not being inclusive enough – has finally pushed TV chef James Martin over the edge.

He’s mad as hell and, well, he’s decided to do this.

Which prompted lots of responses from people who liked it …

… and people who were less keen.

But this one was our favourite, an Otter angle James might not have known about.



Someone made this joke about Jamie Oliver but the TV chef found it hard to digest