Michael Gove’s Get Ready For Brexit advice looks a little dark (parody)

Michael Gove is said to be launching a £100m Get Ready For Brexit advertising campaign, ahead of the proposed exit date of 31 October, but the highly creative Happy Toast on Twitter has let us have a sneak peak, courtesy of this ominous clip.

First look at Michael Gove's #GetReady for #Brexit campaign pic.twitter.com/vQYtHH5hA8

— HappyToast ★ (@IamHappyToast) August 30, 2019

Cormac McCarthy’s dystopian masterpiece, The Road, seems disturbingly apt, especially with the subdued version of It’s a Wonderful World.

Although his post has barely been up, people are reacting.

Do we used the doors to protect from blasts of as an A-frame shelter?
As per the conflicting #ProtectAndSurvive government nuke advice?

— MᴀᴛᴛA (@ShropshireMatt) August 30, 2019

Completely unrealistic. After Brexit we'll have no coins to release the shopping trolleys.

— OctoStu (@stucow) August 30, 2019

And the simple compliment –

Genius 😉

— Shit Britain Esq. (@britainisshit) August 30, 2019

If you aren’t too traumatised by that, you’ll probably like @IAmHappyToast’s book, So You’ve Gone And Done a Brexit, which is in much the same vein, and at least you’ll be prepared for the real campaign, which is probably going to be funny for the wrong reasons.

Source: @IAmHappyToast Image: Happy Toast, Dimension Films, screengrabs