This Telegraph columnist’s not happy with Nike’s plus-size mannequin and the takedowns were simply delicious
Nike have introduced plus-sized mannequins in some of their stores and some people aren’t happy about it.
Not every mannequin is plus-sized, just a variety of shapes and sizes to reflect the variety of shapes and sizes that, you know, normal people come in.
When we say some people aren’t happy, specifically we mean Telegraph columnist Tanya Gold, who had this to say about it.
Tanya Gold: 'The new mannequin is obese, and she is not readying herself for a run in her shiny Nike gear. She cannot run. She is, more likely, pre-diabetic and on her way to a hip replacement. What terrible cynicism is this on the part of #Nike?' https://t.co/51VmvUCxLE
— The Telegraph (@Telegraph) June 9, 2019
‘I fear that the war on obesity is lost, or has even, as is fashionable, ceased to exist, for fear of upsetting people into an early grave. Nike Inc, the multinational company named after the Greek goddess of victory, has introduced plus-sized mannequins to its flagship store in London to “celebrate the diversity and inclusivity of sport”. They wear the famous Nike tick, which says: welcome to the mainstream.
‘Yet the new Nike mannequin is not size 12, which is healthy, or even 16 – a hefty weight, yes, but not one to kill a woman. She is immense, gargantuan, vast. She heaves with fat.
‘She is, in every measure, obese, and she is not readying herself for a run in her shiny Nike gear. She cannot…’
We didn’t get any further than that because then you have to pay for it, and we’re saving up for a new Nike sweatband.
Anyway, we’re glad to say there was no shortage of people telling the Telegraph journalist exactly what they thought of that. Here are our 9 favourites.
I work out six days a week. I am fat. I wear workout clothes while working out. The world continues to turn. Shut up.
— roxane gay (@rgay) June 10, 2019
I’m fat due to a thyroid issue, but I eat super healthy (no fast food in like ten years now), don’t smoke or drink, and I don’t have diabetes. I am vegetarian, eat mostly plant based foods, and I worked out in my Nike’s today. So fuck you, Tonya.
— Kat Moore (@inabluefog) June 10, 2019
Or maybe she’s STARTING to run to get a bit more in shape? Shaming people about how they look and implying they’re not capable of exercise is hardly going to make them want to start exercising, is it?!
— Pol (@bantam_polly) June 9, 2019
As an obese man, I can tell you, the shaming attempts come from all directions. I’ve been told “GO TO THE GYM!” and then, in gyms, I’ve been told “GET OUT OF MY GYM!” It’s not about their concern for my well-being. It’s about their inability to process their own self-hatred.
— ITMFA Hensley (@tomhensleyy) June 9, 2019
I’m fat. I go to the gym every morning before work. My numbers are fine. More than the obvious fatphobia here, and the extremely poor success rate of weight loss, how does this writer propose that people try to lose weight with exercise if they have no clothes for it?
— Louisa 🌈👭 (@LouisatheLast) June 9, 2019
Way to completely miss the point. Bravo to @Nike for helping to make exercise more inclusive especially for those wanting to take the first steps into running or other activities. To anyone wanting to get involved, there is nothing to fear and none of this bigotry on the ground.
— Alex Gillespie (@alexfromlondon) June 9, 2019
1) That is rude. 2) That makes gross assumptions about the health of overweight people and their level of fitness. 3) F*** her. 4) Go Nike for this awesome mannequin. 5) Being skinny isn’t necessarily healthy.
— Kae A Done (@kae_done) June 9, 2019
I presume Nike are aware of how many items of gym wear they sell in larger sizes. Having mannequins in the store in different shapes sizes is more representative of real people. You don’t have to be any specific size shape or age to go to the gym or to wear fitness clothing.
— Bianca Lee (@BiancaLee11) June 9, 2019
This article is disgraceful. What are you thinking.
Everyone is capable of movement and exercise. Everyone deserves appropriate clothes when doing that movement/exercise. These attitudes need to change.
— Paul S-H (A1674) (@paulsintonhewit) June 10, 2019
But maybe the best response was from the person who pointed this out.
REALLY TANYA pic.twitter.com/eJFHHCF1Vu
— Cerian Jenkins Ⓥ 🇪🇺 🏳️🌈🎗 (@CerianJenkins) June 10, 2019
To conclude …
So, lemme get this straight.
Fat people are constantly ridiculed and told they need to go to the gym, pretty much any time they exist in public. But now y'all are saying that *checks notes* marketing workout clothes for fat people "sends a bad message"… ??? https://t.co/JS3E3tWRUs
— Marq Thee Power Bottom (@angryblkhoemo) June 9, 2019
Or if you prefer something stronger.
fuck off. the new mannequin looks like me and I'm a fucking snack. https://t.co/DGsxAklqsP
— Sarah Phelps (@PhelpsieSarah) June 9, 2019