Mr Kipling Unveils Giant Billboard Made Of Cakes

Cake company Mr. Kipling has unveiled an edible billboard in London today – made from THOUSANDS OF TINY CAKES.

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According to Brand Republic ‘The poster is made from 13,360 individual Mr Kipling cakes and is situated at Westfield London in Shepherd’s Bush.’

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From 11am today, passersby have been able to eat them!

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Verdict: Exceedingly good.