Web News: Instagram says it will not sell userâs photos to third parties, derailing plans by ad agencies to use grainy shots of pouting teenage girls and half eaten fast food.
Instagram changed its terms of service this week to suggest that the app, and its owner Facebook, would be allowed to sell people’s photos without permission, but have since back tracked on the decision. Many users reacted angrily to the news, as they hoped it might give their crappy shots a wider audience.
âI think itâs disgusting that Instagram isn’t making my pictures available for use in cheap online advertising,â said one furious user.
âMost of my photos scream âideal picture to accompany generic Viagra advertâ or âperfect background for popup window with loan advertâ. Instagram are now denying me that exposure. #sadface #instangry #sadstagram”
âInstagram’s u-turn has really hurt our plans for online campaigns next year,â said a spokesman from advertising agency M&C Saatchi.
âWeâd based most of our upcoming ads on either self-shots of teenage girls making duck faces, or muddy, over-filtered snaps of the word âloveâ written in ketchup on a table at McDonaldâs. I guess itâs back to the drawing board now.â
Story: Simon Swatman