Swipe left/right

Publishing news: Remember how fun it was in the fifties? All that smoking. Remember how fun it was when you were a kid? All that smoking. And doing a poo in the bath.

Now imagine those two periods combined – that was the motivation behind what one commentator has called ‘the biggest brand alliance since Bells and Irn Bru’: Mad Men Mr. Men.

Tomorrow sees the launch of the first book in a brand new series of adventures – but you can read ‘Mr. Sterling Gets Angry’ here and now – exclusively on The Poke (scroll down).

We are very excited,” said Camile Von Bach, spokesperson for the join venture between AMC television in America and the estate of Roger Hargreaves, creator of the original Mr. Men characters.

“Pre-orders for ‘Mr. Sterling Gets Angry’ have exceeded all expectations, so we can’t wait to see what happens with ‘Mr. Draper Loses His Trousers’ or ‘Little Miss Peggy Gets Another Bump In Her Tummy.’”

People are saying to us all the time, ‘Why do this?” says AMC executive Tony Tolberg. “Well, I’ll tell you why. Harry Potter showed the world that books could bridge the gap between children and adults. Mad Men Mr. Men stretches that gap even wider and builds a larger bridge – a bridge over the river Why.”

>> Click on Mr Sterling to read the exclusive story.

 

Tennis grandee Judy Murray is waging war on excess Pimm's mint! #sponsored

Trending Now

  1. Quiz
    Can we tell how middle class you are by which household objects you own?
  2. Pics
    29 of the most righteously angry notes that people have ever left for terribly parked cars
  3. News
    The reply from Lego to this boy’s letter about losing some Lego bits why “Lego’s customer service department should run the world”
  4. Weird World
    Finally, New Yorkers have a monument to the 400 people killed by a giant octopus in 1963
  5. Pics
    Nothing to see here. Just a kilted, sword-bearing tortise pulling a barrel of mead
« Swipe navigation »